Cassandra.app, the AI-driven platform dedicated to optimizing media mix performance and improving return on advertising investment, has announced the closing of a €2 million seed funding round.
The round was led by Italian Founders Fund, with participation from experienced industry investors including PitchDrive (Belgium), Webranking (Italy), Mana Ventures (USA), Lorenzo Lato (Italy), and Marco di Pietro (Switzerland). The capital raised will be used to enhance the technological platform, expand the team, and strengthen Cassandra.app’s international presence.
As part of the transaction, Cassandra.app was advised on venture capital and corporate law matters by BonelliErede, with a team led by partner Giulia Bianchi Frangipane, senior associate Enrico Goitre, and associates Daniela Archi and Andrea Pucci.
Italian Founders Fund was advised on venture capital and corporate law aspects by Bird & Bird, with a team led by partner Calogero Porrello and supported by associate Alice Maria Cuccio.
LEXIA, with a team led by partner Francesco Dagnino and counsel Stefano Corrà, advised certain minority shareholders in the negotiation of the investment agreement.
Notarial services were provided by notary Federico Mottola Lucano and Martina Lenzi, notary-designate, from the firm ZNR Notai.
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